Yili Launches Clear Protein Water: "Protein Supplementation as Easy as Drinking Water" – TELLCAN SCIENCE Compound Technology Solves Refreshing Taste & Flavor Balance Challenges

Can you get protein just by drinking water? Yili has recently launched Puritime, a clear protein water containing 9 grams of whey protein isolate per 300 mL, plus electrolytes. It delivers a light, refreshing taste with calories roughly equivalent to one apple. Breaking the traditional perception of protein supplements as “heavy and burdensome,” the product aims to move protein intake beyond fitness scenarios and into the daily “water replacement” category.

(Image: Yili Puritime Clear Protein Water | Source: Yili)

The technical challenges of clear protein water are significant: How to keep high-content whey protein isolate transparent and sediment-free in water? How to mask the inherent astringency and metallic notes of whey protein without added sugar or artificial sweeteners? Additionally, with 40% real lemon juice included, how to stabilize the natural color and flavor throughout shelf life? These issues directly determine whether consumers will enjoy the drink and make repeat purchases.

This is precisely the area where TELLCAN SCIENCE excels. The core pain points of clear protein water — protein bitterness, color oxidation, and bland taste — must all be addressed through a systematic compound solution. To meet these demands, TELLCAN SCIENCE provides precise technical support: compound sweeteners (TKAPM-A50, TKAPM-100) effectively balance the bitter aftertaste of whey protein isolate without sugar or sweeteners, delivering a natural, smooth sweetness; compound color fixatives (TKH01) delay oxidative discoloration of natural ingredients like lemon juice, ensuring a crystal-clear appearance throughout shelf life; for flavoring, lemon flavor (TKF22692) enhances fresh citrus notes and masks protein off-notes, while yogurt flavor (TKF21270) or Calpis-style yogurt flavor (TKF10411) enable expanded flavor lines, improving palatability and flavor recognition. This integrated approach — balancing sweetness, stabilizing color, and refining flavor — forms the technical foundation TELLCAN SCIENCE provides for functional water replacement beverages.

Explore our product range: https://www.tellcan-tec.com/products/

(Image: Yili Puritime Clear Protein Water | Source: Yili)

Yili has built product differentiation with its high-content whey protein isolate clear solubilization technology, but turning this “black technology” into a daily water replacement consumers willingly drink requires more than solubilization alone. Consumers seek not just function, but a taste so enjoyable they want another bottle. TELLCAN SCIENCE helps brands exploring the functional water replacement segment turn the concept of “protein supplementation as easy as drinking water” into reality — ensuring every sip is refreshing, stable and delicious, and driving protein water from niche functional drink to mainstream daily beverage.

Learn more about us: https://www.tellcan-tec.com/